Resorts · Streaming TV
A winter spot that turned around four months of decline
The Abbey Resort
4.60x
Return on ad spend
1.77%
Website visit rate, vs. a 0.30–0.50% benchmark
98.30%
Watched to the end
1st
Rise in return in over four months
The spot
The 30-second commercial that ran on streaming TV.
Unmute to watch with sound.
The challenge
December is The Abbey's off-season, and return on ad spend had dropped month after month for over four months.
What we did
- 1Made a winter and holiday streaming commercial
- 2Launched it on December 1, 2025 for one month
- 3Served it on unskippable streaming TV to targeted households
- 4Watched website visits and bookings day by day
Services used on this project
Start here