QUANTIFIABLE GROWTH
Profile
The Stoweflake Mountain Resort & Spa is a beautiful 116 guestroom resort located in Stowe, Vermont offering incredible vistas and one-of-a-kind luxury in one of the most sought-after destinations in the northeast.
CHALLENGE
The client’s Google Analytics was not properly tracking revenue and therefor the property was not able to truly understand where their revenue was coming from online.
SOLUTION
Awestruck completed a full audit of the Analytics account and worked with the booking platform to establish proper revenue attribution and cross domain tracking. Once completed, the client had an accurate picture of online revenue attribution, conversion rates and the overall guest journey.
ACHIEVEMENTS
Accurate revenue tracking
Established cross domain tracking
Established campaign KPIs
NEXT PROJECT
Creating Infrastructure to
Power Attribution Learning & Insights
INQUIRIES
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